
To commemorate Kerala's 50th birthday, Mather replaced its signature M on the logo with the same letter in the malayalam alphabet. The 'm' also represented 'malayalam'
The title of this blog is inspired by a line I once wrote. Learned my craft in a big name agency. Moved to a smaller set up with a fun, free vibe. I take as much pleasure in a finely crafted line, as a blockbuster campaign!
Excellent!
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